MG Rover

CVL was the key adviser to Nanjing Automobile Corporation (NAC) in its acquisition of the assets of the former MG Rover Group.CVL provided

• Advice on NAC’s UK and global strategy.
• Advice on marketing and sales strategy.
• Advice on legal and financial matters.
• Constructing business plan and setting up business partnership.
• Assisting on site management and consolidation.
• Managing the vendor tooling collection.
• Assisting in Setting Up New Suppliers Base.
• Interim Management Support for NAC-MG UK Operation in Longbridge.

Following the acquisition, CVL continued to act as a consultant to NAC to develop its overall global strategy and to establish partnerships to underpin the future MG operation.